The Health & Fitness Guy is Chris Miller, all round rockstar (and even a qualified in acupuncture and Traditional Chinese Medicine practitioner?) has got the team at Webb & Flow excited about his new venture!
Chris is going all out into this adventure as a fitness coach, focusing on strength in mobility with his trademarked style of training called PrimalThenics™. It involves primal movements and use of body weight instead of traditional weights so you end us with a strong and lean body. Chris often jokes that it's a Jason Bourne workout.
Cool guy needs cool colours, right?
The logo was a little bit of a tough nut to crack, but we love the combination of the bright cyan and purple to put something different out to the industry.
With setting up his business, Chris needed a suite of Word Document forms and a couple of flyers for his working partnership with Onfit Training College. Webb & Flow designed and produced nine pretty rad lookin' documents!
Branding should be seeping out of every bit of collateral, so we also helped out with the video styling and branding - all the videos are part of Stage 2 of the project, and we can't wait to show the world.
We love MOO. :D
MOO printed mini cards with the awesome technology of Printfinity so the back of every card has a different animal from the PrimalThenics range, and the front with The Health & Fitness Guy's details.
This project was just a small part of a bigger project for the Health & Fitness Guy - check them out!